Juicy Joint

Own Your City’s Next Favorite Joint

Franchise Opportunity

Wide-Open Market. Ready-Made Brand.

Bring your market the premium burger brand it’s been missing.

Juicy Joint serves smash burgers and gourmet hot dogs made with American Wagyu and Prime beef, and it’s growing one market at a time through owners like you.

Founder Ahmad Kilani had already built one restaurant brand when he set out to close the gap between fast food and a truly premium burger. He started with a single food truck in 2024. Today, Juicy Joint has seven locations in two major metro areas and a model built to travel.

The gap is national.

So is the opportunity.

Built to Win

Every market has burger chains. Juicy Joint gives guests a reason to choose it, and gives you the model to run it.

• PREMIUM FROM THE PATTY UP. American Wagyu and Prime beef, hand-formed and smashed to order, never pre-cooked, plus hot dogs, loaded fries, signature shakes and limited-time offers that bring guests back.
• MORE WAYS TO SELL. Dine-in, takeout, online ordering, a rewards app, delivery and catering for groups of 10 to 100+, plus late-night hours that extend your selling day past midnight.
• SIMPLE TO RUN. A 1,200 to 1,500 sq. ft. restaurant, a focused menu and a clear playbook. Run it yourself or lead through a trained general manager.
• REAL MOMENTUM. From one food truck to seven locations, with the first restaurant open just 14 months after launch.
• BUILT BY OPERATORS. Our founders have launched two restaurant brands since 2021. Your playbook comes from locations operating today, not from theory.

Made for Leaders

The best Juicy Joint owners lead people well, know their market and protect the standard.

• LOCAL KNOW-HOW. You know your city’s neighborhoods and communities, and how to make a new spot the local favorite.
• TEAM BUILDER. You hire well, coach well and build a crew that serves fast and friendly, from lunch to late night.
• NUMBERS-MINDED. You track labor, food cost and speed, and you act on what the numbers tell you.
• STANDARD KEEPER. You know the standard is the brand, and you protect it in every order.
• GROWTH-DRIVEN. You see your first location as the start of several.

No restaurant background needed. Own one location or up to five, and run it yourself or through a trained manager.

You Run It. We Back It.

The team that built Juicy Joint trains you, sets you up and has your back long after opening day.

COMPREHENSIVE TRAINING.

Open ready, not just open. You get more than 60 hours of training, then a Juicy Joint trainer works beside you on-site for your first one to two weeks.

OPERATIONAL SUPPORT.

You never figure it out alone. We review your site, hand you the build-out plans and give you our approved suppliers. Once the doors open, our operations team is in your corner.

MARKETING SUPPORT.

We help you open loud. A grand-opening program puts your restaurant on the map, and our website, social media and brand fund keep the buzz going.

A PROTECTED TERRITORY.

Your turf. Your joint. You get an exclusive territory where no other Juicy Joint can open.

The Next Joint

You get a bold brand, premium sourcing already in place and a playbook from restaurants open today. That’s years of work you don’t have to do alone. Bring the market and the leadership, and help shape where Juicy Joint goes next.

To get started, fill out the franchise form.

This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to effect the sale of a franchise will be made only if we are first in compliance with state registration requirements, or are covered by an applicable state exclusion or exemption.